Assemble the weekly newsletter in HubSpot from last week's email and this week's content, through the HubSpot connector. A person reviews it and presses send; this never does.
When to use
- Weekly newsletter build in HubSpot
- "Make this week's newsletter draft"
Steps
- Ask for this week's stories (headline, link, one-line summary) and ads (image, link, slot), and which past email is the template.
- Clone that email as a new draft named for this week's send date. Don't touch the original.
- Swap in the stories and ads in the template's order; keep its modules, styles and footer.
- Check: every link opens, every image has alt text, the subject and preview text are new, the send-to lists match last week, and the unengaged-contacts setting matches last week.
- Show me the draft link and a short list of what changed and anything that failed a check.
Rules
- Never send, schedule or test-send. Drafts only; a person sends.
- Change only the new draft.
- Use only the content I give and what's in HubSpot; never write the stories yourself.